Okay, here’s my usual Wednesday disclaimer for the many multimillionaires who follow my blog.  You don’t need this tip!  If you’re rockin’ and rollin’ and have a plethora of products, services (and clients!), skip this blog.  BUT IF YOU ARE NEW to biz building and you need a great strategy for success – this is a sure way to build your online presence.

The web is a great place for beginning entrepreneurs to launch a business presence.  But what happens when you don’t even have the startup capital to put up a website (or the time to learn how to create one on your own)?  One HUGELY simple way around this dilemma is to put up a free blog page that contains your contact information, a few key phrases that help you stand out in the crowd, and a bio.  You can even feature products or services each week AND build fans to help you spread the word.

Here’s the 1-2-3 to create this for yourself.

1. Go to any of the free blogging sites and sign up.  I’ll use Blogger as the example here.  Go to http://www.blogger.com and register for your blog.  Remember that the URL needs to be easy to remember and easy to SPELL.  So avoid words that can be numerals and phrases with more than three words.

2. When you go to your “about me” page, DEFINITELY put your contact information at the very top – otherwise your fans and friends may never know how to find you.

3. Once your blog is up, log into your Facebook page and find the “Networked Blogs” app – link your blog to your profile and start inviting friends to FOLLOW your blog.  Since you can only invite 20 people per day this way, ask them to SHARE and invite others to follow your blog as well.

Finally, do be compelling and interesting.  You can feature products and services, but also be sure to provide great free information and resources.  Having reciprocity is always a sure strategy for success that can’t be beat!

To your success! Christine Comaford, Biz Accelerator and CEO of Mighty Ventures, Inc.

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